Contracted Art Director/Graphic Designer, 2017
I was very fortunate to work directly with my friend, Krysta Esquivel, Executive Director - YMCA, Youth and Family Services, on this project. I worked closely within the YMCA Graphic Standards Guide and choosing a color palette to work from within the guide.
Operating as an independent multidisciplinary Art Director/Graphic Designer, I created all the layout templates, sourced imagery and icons from Shutterstock, customized all imagery used to fit within the YMCA Graphic Standards to work for this very specific project, while also laying out all print materials.
Deliverables Included:
• Project Summary Brief
• Connections CWS Brief
• Project Data Snapshot Brief
• C.A.V.E. Approach Brief
• Breaking Down Barriers Brief
• C.A.V.E. Approach Infographic
• Connections Infographic